Giving flowers on International Women’s Day distorts and softens the real meaning of this date. Women are daily struggling in our society to retake the power that has been taken from them.
So during the IWD 2018, we decided to use the flowers our athletes and influencers received to build something which shows the IWD real meaning.
So during the IWD 2018, we decided to use the flowers our athletes and influencers received to build something which shows the IWD real meaning.
"MORE
THAN FLOWERS.
POWER."
"NIKE MÉXICO"
Role: Copywriter
+ Ana Clé, Ana Blanes, Raphael Taira.
